Lots of Money Because I am Many: The Luther Blissett Project and the Multiple-Use Name Strategy

Luther Blissett, the name free to be appropriated by any and everyone, and prevalent particularly in Italy in the late 90's, is still sporadically used today to add collective authorship to primarily activist communiques. This zine is a rip-off of a book chapter, charting the forerunners and subsequent birth of the Luther Blissett project til it's "official" dissolving at the end of the decade. From fake artists and media manipulation through bus-raves, mass arrests to bestselling novels, this is a good read. The same dude just had a book out called Improper Names which incorporates some of this stuff.

A5 / photocopy